We’re looking forward to seeing you at stand M29

Supreme Petfoods is returning to the PATS pet trade show this year after an 11-year absence. The award-winning pet experts will be offering the UK pet trade its first sight of the exciting new Selective Naturals Botanicals range which has its official UK launch this September at at the show.

Multi-shaped nuggets for enrichment

The Selective Naturals Botanicals launch is sure to cause a stir. Available as multi-shaped extruded nuggets for rabbits and guinea pigs, the range contains a rich blend of herbs and forage, including mint, thyme, basil, parsley and dandelion. With a range of shapes and tastes to help mimic natural foraging behaviour, Selective Botanicals can contribute greatly to pets’ enrichment.

There’s also no compromise on nutrition: the range has antioxidants to help support immunity plus a high fibre content, no added sugar and no artificial colours or flavours. Selective Botanicals naturally support dental and digestive health for optimal wellbeing and is suitable for all breeds of rabbit and guinea pig.

Tiny Friends Farm Dog Treats

Supreme will also be showcasing Tiny Friends Farm dog treats which launched earlier this year and are completely new to the Tiny Friends Farm range.

Oven-Baked for Exceptional Flavour and Nutrition

At PATS, you can discover the delicious taste of our gently oven-baked new dog treats, crafted to deliver an exceptionally mouthwatering flavor. Made with natural ingredients, including savoury chicken, delicious peanut butter, and fresh garden vegetables, our tasty treats are designed to delight dogs.

Each bite is packed with essential nutrients to support overall health, including Vitamin A for immune system support, Vitamin D3 for strong bones, and Vitamin E to promote a healthy skin and coat.

The range includes Danny Dog semi-moist Doggy Donuts and Tasty Bones, as well as Dolly Dog Crunchy Cookies and Yummy Sticks.

Back on home turf

Marketing Director, Claire Hamblion, says the team is looking forward to attending an event on their home turf, “We are all excited about being back at PATS where we can catch up with customers old and new and showcase our Science Selective and Tiny Friends Farm brands. Our relationships with UK retailers have always been very strong with lots of day-to-day contact but PATS offers us the chance for the whole team to connect face to face with those who have championed Supreme brands from the start. We also have lots to talk about as our product range continues to grow, offering real opportunities for retailers to provide innovative and healthy new options for pets.”

Pet manufacturer of the year

Supreme’s strong support for the specialist pet trade has long been the envy of other brands and the company’s recent success in the PPM Retailer Recommended Awards, in which it secured three top accolades – Small Animal Product of the Year for its Science Selective range, Manufacturer of the Year and Shopfitting/POS of the Year – is testament to this.

Win over £3,000 worth of stock for your shop!

To celebrate PATS, the UK’s largest pet trade show, we’re excited to announce our participation in Pet Product Marketing’s renowned Win Stock competition.

We’ve partnered with other leading brands like Burns Pet Nutrition, Catit, Pointer, Litter Genie, Pet Genie, Vitalin, and Hi-Life to offer you the chance to win an incredible prize that’s sure to delight your customers.

You can visit Supreme at stand M29 or Pet Product Marketing at stand X6 to find out more, plus ask us about our exclusive show deals, only available at our show stand.

Category insight & support

Detailed insight into how people shop for small pet brands and behave within a retail environment is complemented by a portfolio of assets which includes free samples, money off next purchase coupons, point of sale materials and loyalty schemes. Retailers who would like to refresh their approach or solve a category problem, are encouraged to visit the stand and talk to the Supreme team for remarkable and easy to action solutions.

Visit Supreme at PATS stand M29

The PATS pet trade show will take place at the Telford International Centre 29th September – 1st October 2024, and the Supreme team looks forward to welcoming you to their exhibition stand.